As law enforcement professionals, at times we feel weighted down by the ongoing challenges we face in the performance of our jobs under the increasing pressures and scrutiny that come along with them. However, we have one of the most, if not the most, important jobs: keeping our fellow citizens safe. Traffic safety activities often do not garner their fair share of attention or resources, even though they focus on the leading cause of death for those between 8 years old and 34 years old. In 2009, of the 33,808 traffic fatalities in the United States alone, 14,446 (43 percent) of them were people age 34 or younger.